Custom Rubik's cubes - add a dash of classic fun to your promotional campaign

Everyone knows Rubik’s cubes as one of the most engaging and interesting puzzles of all time. However, in recent years, these products have also emerged as powerful marketing tools.

With companies constantly looking for new ways to stand out, custom printed Rubik’s cubes have proven to be a lucrative avenue to explore. Let's uncover what makes this puzzle attract so much attention in promotional branding.

A trip into history

Invented in 1974 by Hungarian architect Ern? Rubik, these puzzles were first called Magic Cubes. In 1980, after he realised the potential they held, the cubes were introduced to the market under their current name.

Over the years, the cubes have entertained millions of people and have, subsequently, become a symbol of intelligence. With this fact came the obvious popularity in the marketing world, which has now reached an all-time high.

What are custom branded Rubik Cubes?

In essence, these promotional products are regular cubes adorned with a company’s logo or a particular design. Thus, instead of the well-known Rubik’s colours, brands can use images or artwork that will remind their audience of them.

The greatest fact about these cubes is that they can truly be customised in countless ways. To make your vision come to life, you can use screen and full-colour printing, which both promise durable and attractive results.

Why are logo printed Rubik's Cubes so popular these days?

Rubik’s cubes transcend age, gender, and class, making them items that can appeal to most people on the planet. Aside from this fact, they are also:

Versatile
Each cube has six faces, which gives you ample opportunity to display your brand. What’s more, you can get as creative as you want to ensure the cubes are truly irresistible.

Memorable
Unlike most other promotional items, these unique puzzle cubes are highly engaging. As such, people are a lot more likely to keep and use them upon reception.

Intriguing
Lastly, Rubik’s Cubes encourage interaction. Thus, every time someone picks one up, they will be reminded of your brand and logo.

Who uses promotional Rubik's Cubes?

A wide number of companies can use these cubes in their campaigns, for example:

Curated by Gareth Parkin   |   Product Marketing Director

As the founder of GoPromotional, Gareth has developed an enviable reputation as an expert in the promotional products industry with over 25 years experience. As an active member of the BPMA, ASI and Forbes Business Council, he regularly shares his wealth of industry knowledge and perspective in order to drive the branded merchandise sector forwards. With an entrepreneurial mind, Gareth has his finger on the pulse of our UK and international operations. Responsible for marketing and technical operations, he continually motivates the team with his vision, enthusiasm and desire to be the very best.

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