Corporate glass water bottles: An ideal choice for green campaigns

In light of the climate crisis becoming more severe with each passing day, many brands are looking for new and green promo items for their campaigns. On that quest, not many promo products are as good of a choice as logo branded glass water bottles.

Eco-friendly, elegant, and durable, these eye-catching water bottles can help companies promote their brands whilst at the same time take a stand for what they believe in. Below, we’ll discuss the marketing potential of these items and show you how you can use them to make your brand stand out.

What makes promotional glass water bottles so special?

From sustainability to durability, here’s why glass water bottles make superb promotional products.

Glass water bottles are a green and eco-friendly choice
First and foremost, the main benefit of the bottles is their sustainability. Namely, glass is 100% recyclable, meaning that it is an ideal alternative to biodegradable plastic water bottles and other similar materials. Thus, by handing these bottles out to your customers and partners, you can help reduce plastic pollution. In addition, you can lead by example and help others form healthier life habits.

A better taste experience with glass water bottles
As you might already know, various types of plastic, most notably lower quality personalised water bottles, can impact the taste of water. That is mainly the case with bottles that have been in use for more than a month. On the other hand, glass can never affect the taste of your water. Regardless of how long you use the bottle, your drink will always remain untainted.

Glass provides for a sturdy option
Last but not least, glass water bottles are highly durable. Although they can suffer damage if dropped on a hard surface, most modern models feature protective sleeves that prevent breakage. Thus, the bottles you give away will spread your logo to new audiences for years to come.

How to maximise glass water bottles in your promotional campaigns

Glass water and drinks bottles can be an excellent addition to different marketing plans. We’ll list some of them below.

Corporate events and conferences
Many brands give away branded glass bottles to the attendees at their events or conferences. By doing so, they get to eliminate the need for plastic cups and give their visitors custom gifts they’ll use every day.

Company reward gifts for employees
Branded glass bottles can also serve as practical but memorable gifts for new hires. With the bottles as a part of your welcome package, you can show your appreciation and put an accent on your green image.

Loyalty presents for customers
Similarly, glass water bottles can also help you reward loyal customers or impress potential clients. They also provide you with a unique way to show your gratitude and the fact that your company values quality.

Charity events and fundraisers
Custom printed glass bottles are a wonderful addition to a fundraiser lineup. Durable and practical, they are items that people will readily buy, especially if they know a portion of their money will go to a good cause.

The fitness and health sector
Any brand connected with exercise and physical activity can benefit from custom glass water bottles. That includes gyms, fitness centres, spas, as well as all outdoor events they might hold, such as marathons, fun runs and races.

What type of brands benefit from logo branded glass water bottles

Taking the examples above into consideration, here are some company types that can take advantage of custom glass bottles.

Curated by Gareth Parkin   |   Product Marketing Director

As the founder of GoPromotional, Gareth has developed an enviable reputation as an expert in the promotional products industry with over 25 years experience. As an active member of the BPMA, ASI and Forbes Business Council, he regularly shares his wealth of industry knowledge and perspective in order to drive the branded merchandise sector forwards. With an entrepreneurial mind, Gareth has his finger on the pulse of our UK and international operations. Responsible for marketing and technical operations, he continually motivates the team with his vision, enthusiasm and desire to be the very best.

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