Custom drink & serving trays: A great way to promote your brand

Nowadays, the power of custom merch is unmatched, and choosing the perfect promo items for your brand can make a big difference in how the world perceives you. Among the vast number of available options, branded drink serving trays are the unlikely stars that often remain neglected.

From bustling bars to upscale restaurants, these trays have found their home in countless establishments. Even more importantly, they do a lot more than just help carry drinks, they are powerful brand ambassadors that can elevate your business to unimaginable heights.

Where can you use branded drink trays?

Many businesses can make use of custom serving trays, but we’ll list the main ones below.

Bars and night clubs
When handing out drinks in bars and night clubs, a tray can do a lot more than keep the glasses safe. In fact, it can reinforce that bar’s message or logo and potentially instil a newfound loyalty to the brand.

Cafés
Cafés, with their quiet atmospheres, require subtle yet effective branding options. In that regard, not many promotional items can compare to logo printed serving trays.

Restaurants
A well-designed serving tray can easily stir up a conversation in a restaurant, especially if it catches the eye of an important guest. That is why quality trays are a must in high-end establishments with a lot of customers every day.

Corporate events and organisations
While the hospitality industry is the main target audience for serving trays, they can be used way beyond that. For instance, brands can use these trays at all types of events including conferences and trade shows. Besides adding a touch of professionalism to the event, they will also emphasise the host and make them the centre of attention.

What materials are serving and drink trays made from?

Based on your budget and preferences, you can pick from various tray materials.

Plastic
Cost-effective and lightweight in construction, plastic trays come in all shapes and sizes. Plus, they are extra durable, easy to clean and can withstand a lot of tear and wear.

Wood
Wooden trays are usually found at upscale restaurants and bars with a rustic vibe. In case you’re planning an eco-friendly campaign, they’re the best choice you can make.

Stainless steel
In terms of durability, you won’t find a better material than stainless steel. Easy to print on or laser engrave, they are also excellent options for elegant restaurants and bars.

Non-slip corporate serving trays and their benefits

In bustling and crowded venues, safety is of utmost importance. Luckily, non-slip serving trays can ensure every drink gets to its designated customer with minimum slides and spills. The benefits of using trays include:

What branding options are available

The most commonly used method, printing, allows for extra vividness. As such, it’s perfect for all colourful designs and intricate logos. In addition, the end product can last for years, guaranteeing long-term promotion. UltraHD full colour printing is ideal for designs that require photographic quality. With its help, you can transfer photos onto the trays and even create colourful and detailed artwork. Finally, precision laser engraving works best on wooden and stainless steel trays. In addition, it makes for elegant designs that will stand the test of time.

In conclusion

Although they might seem inconspicuous, custom serving trays are some of the most powerful branded items out there. They seamlessly combine practicality and effective marketing, which is something that not many products can do. Seeing as brands are constantly on the lookout for new and exciting ways to promote themselves, these trays will only continue to gain popularity.

Buy your custom branded serving and drink trays today!

We offer a wide selection of promotional drink and serving trays to choose from in many colours and styles with prices to meet all budgets. With such a great choice on offer, fast turnarounds and guaranteed low prices, there is little wonder why we are the UK market leaders when it comes to promotional barware! 

Searching for inspirational giveaways to compliment your serving trays? If so, you may wish to take a look at our wide collection of branded coasters stylish ice buckets, high impact bar runners and drip trays, low cost drink straws or bottle openers.

For additional information on our collection of corporate branded serving trays and to receive a fast quotation, give a member of our experienced team a call on 0800 0148 970 or email us for further details. 

Curated by Gareth Parkin   |   Product Marketing Director

As the founder of GoPromotional, Gareth has developed an enviable reputation as an expert in the promotional products industry with over 25 years experience. As an active member of the BPMA, ASI and Forbes Business Council, he regularly shares his wealth of industry knowledge and perspective in order to drive the branded merchandise sector forwards. With an entrepreneurial mind, Gareth has his finger on the pulse of our UK and international operations. Responsible for marketing and technical operations, he continually motivates the team with his vision, enthusiasm and desire to be the very best.

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