Keep your brand's reputation cool with custom cooler and lunch bags

If you usually take your lunch to work, you know the importance of quality and durable lunch and cooler bags. They are practical and functional items that can help keep your foods and drinks safe — or cool — until you’re ready to take them.

However, what many people don’t know is that these bags also have excellent marketing potential. In fact, by using them in their promo campaigns, businesses can increase their brand awareness and build meaningful relationships with their customers and employees.

Where can these cooler bags be used?

Cooler and lunch bags have many uses, but we’ll cover the most common ones below.

Picnics
Whether they’re going hiking or to a nearby park, most people will choose a neat cooler to store all their refreshments. If you play your cards right, you can ensure that the bag they choose has your logo on it.

Corporate events
From meetings to conferences, lunch bags and coolers can make excellent corporate gifts on all occasions. Besides giving all participants practical gifts, you’ll also ensure they leave the event with walking advertisements of your brand.

Trade shows and exhibitions
If you want to make a great impression at trade shows and expos, handing out branded coolers and lunch bags is a smart idea. And in case you cannot afford to gift them to everyone, organising fun giveaways is a great idea to still get everyone’s attention.

Schools, colleges, universities and offices
Students and office workers alike use lunch bags on a daily basis. Thus, these practical items make perfect promotional giveaways for these audiences, and you can rest assured that they’ll appreciate and utilise them.

Who uses branded coolbags?

Businesses
Regardless of how big or small, most business owners understand the power of branding. Therefore, they put their logo on coolers and lunch bags, helping their businesses reach new audiences every day.

Event organisers
From music festivals to food fairs, all event organisers can give away or sell these bags. As a result, they can promote their business or products in a smart yet affordable way.

Educational institutions
Colleges and schools distribute a lot of branded merch during orientation week. Lunch bags are staple items in this case, as they can help foster a feeling of community and school spirit.

Individuals
Many people buy branded coolers and lunch bags precisely because they want to be associated with a particular brand. Therefore, you can even appeal to individuals outside of your usual target audience.

Cooler and lunch bags make exceptional promotional products

Printed coolers and lunch bags offer you a wide branding area to work with. As such, they have incredible potential that you can use by coming up with a catchy design. And every time people flaunt the bags, your logo will get new impressions, helping your brand awareness increase.

In conclusion

In a world where everyone is constantly on the move, coolers and lunch bags are always a necessity. Their practicality and promo potential make them perfect marketing items that all businesses can use to make a big statement. Thus, next time you plan your promo campaign, make sure coolers and lunch bags are a big part of it. By doing so, you will ensure your brand awareness keeps rising, and your logo will keep getting new impressions every day.

Extensive printing and branding options

We offer a variety of printing options on our range of cooler bags. This ranges from traditional screen printing right through to UltraHD print technology. This allows us to reproduce photographic full-colour images to a standard most can only dream of. Our production and graphics team are always on hand to offer expert advice in product selection. They will ensure that your logo and artwork is reproduced to the highest quality, representing your brand perfectly.

We have literally hundreds of UK printed cooler bags to choose from in many colours and styles priced to meet all budgets. With such a great choice on offer, fast turnarounds and guaranteed low prices, there is little wonder why we are the market leaders! Take a look at our full range of branded bags including, tote bags, drawstring bags, backpacks, and much more!!

Searching for inspirational giveaways to compliment your cool and lunch bags? Then maybe consider our range of branded water bottles, practical camping mugs, lunch boxes or outdoor and leisure products.

For additional information on our collection of lunch and cooler bags and to receive a fast quotation, give a member of our experienced team a call on 0800 0148 970 or email us for further details. 

Curated by Gareth Parkin   |   Product Marketing Director

As the founder of GoPromotional, Gareth has developed an enviable reputation as an expert in the promotional products industry with over 25 years experience. As an active member of the BPMA, ASI and Forbes Business Council, he regularly shares his wealth of industry knowledge and perspective in order to drive the branded merchandise sector forwards. With an entrepreneurial mind, Gareth has his finger on the pulse of our UK and international operations. Responsible for marketing and technical operations, he continually motivates the team with his vision, enthusiasm and desire to be the very best.

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