Why You Should Be Concerned about Canada’s Anti-SPAM Law: CASL

Why You Should Be Concerned about Canada’s Anti-SPAM Law: CASL

Canada just passed a new law regarding digital communications including email, program downloads, and other electronic communications and come with some stiff penalties for non-compliance. Why are we writing about an anti-SPAM law that Canada passed? The reason is because the law applies to any businesses, organisations, and even individuals regardless of your country of […]

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Due To Continued Business Success: We’re Moving Offices

Due To Continued Business Success: We’re Moving Offices

We are excited to announce that GoPromotional.com will be moving offices to a new location later this month. We will still be based in South Yorkshire, but will take up residence in the brand new, state of the art offices at Penistone 1. Set in an exclusive private development in the historic market town of […]

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What Your Logo Colours Convey About Your Company

What Your Logo Colours Convey About Your Company

This is part three in a series on colour and business. We already talked about How Colours Affect Your Office Environment and How Colour Affects Website Conversions. This article will focus on what colour means for your logo. We work with companies all the time and we see how important your logo is and what […]

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How Colour Affects Website Conversions

How Colour Affects Website Conversions

This is article number two in our 3 part series on colours and your business. Today we are taking a look at how colours can affect your website conversions. There are many factors that affect website conversions and the colours on your website are one of them. In some cases colours and conversions is a […]

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How Colours Affect Your Office Environment

How Colours Affect Your Office Environment

This is the first in a 3 part series on colour and your business. In this first article, we will be exploring how colour affects your office, especially the attitude and productivity levels of employees. Something as simple as the choice in the colour of the paint on your walls and the colour of the […]

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How Online Merchants Can Rule Out Credit Card Fraud before Shipping Orders

How Online Merchants Can Rule Out Credit Card Fraud before Shipping Orders

If you are a small business owner that sells online chances are you have dealt with the frustrations that ensue after receiving an order that was placed with a fraudulent credit card. Unfortunately, online merchants usually find out too late and the order has already been shipped out and delivered. Most people don’t know that […]

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Marketing Checklist for Small Businesses

Marketing Checklist for Small Businesses

Marketing for small businesses or brick and mortar businesses is changing with the times and that is why we’ve put together our ‘marketing checklist for small businesses’ as a guide. Even if your business does not sell anything online, you still need to market online and have an online presence in the search engines. If you […]

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Email Marketing Tactics to Amp up Your Marketing and Increase ROI

Email Marketing Tactics to Amp up Your Marketing and Increase ROI

There has been a debate among marketers and businesses as to whether or not email marketing still works when trying to connect with customers. There are many challenges that exist for email marketers; but even with all of the roadblocks and challenges, email marketing is still working for many companies large and small. How can […]

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Information is Power! Attract Visitors to Your Booth with These Information Ideas

For trade show exhibitors, attracting visitors to your booth is the name of the game. In an environment like a trade shows where there can be such a concentrated amount of competition, you need something to make your booth stand out. The key to standing out is enlisting a combination of different tactics and techniques. […]

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State of Internet Marketing for 2014

State of Internet Marketing for 2014

Are you wondering where your internet marketing efforts measure up to other companies plans for 2014? WebMarketing123.com recently surveyed over 500 marketers. They developed an infographic detailing the results to reveal top digital goals, top challenges, what is working and what isn’t. We have broken down the results for you in easy to read chunks […]

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