Since most people use tote and storage bags to haul groceries and carry heavy items, these bags have to be made from sturdy materials. In that sense, no fabrics compare to jute and cotton. Aside from being durable and strong, these materials are also eco-friendly and affordable, making for excellent resale and promotional merchandise. To […]
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There’s a trend online where people would take pictures of counterfeit, bootleg products and post them online. These pictures give us all a huge laugh, of course, since they often look incredibly poor. In other words, we don’t associate a particular brand with a horrible final product. But there’s another huge reason behind these bootleg […]
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Welcome to the trade show, fellow entrepreneur. It’s an event tailor-made for you to promote your brand to hundreds, even thousands of new people. Some of them could be potential customers or long-term partners, others can be the competition seeking to outdo you. Whatever the case might be, you’re here to put your best foot […]
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As one of the most popular pastimes, social media has garnered a huge following — and the number of users is expected to keep rising. Just two years ago, over 3.6 billion people were using social media. In 2025, that number could jump to almost 4.41 billion! These figures aren’t here to scare you into […]
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No matter what type of business you’re running, you will want to attend a trade show or two. These events are an excellent way of gaining prospective clients, as well as expanding your brand and upstaging the competition. Moreover, you can also gain additional future collaborators and expand your brand further. Naturally, for any trade […]
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If content is fire, social media is gasoline. In other words, you will not be able to find a better way to promote your services than through Facebook, Instagram, Twitter, and other platforms. The truth is, no entrepreneur can survive in today’s digital world without following the latest marketing trends. But for companies that are […]
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Running a business can be extremely hard and will eventually take a toll on your work drive. In fact, you might encounter periods of fear, stress, doubt, and sometimes anger. Therefore, staying positive as an entrepreneur is not always easy and requires effort on your part. But there are a couple of activities you can […]
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Trade shows provide businesses with the perfect opportunity to promote their brand live and in real time. Sure, there are various other methods, such as the internet, television, radio ads, as well as printed promotion. But as effective as those are, they all lack that human component. After all, talking about your brand with a […]
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The concept of work and travel isn’t exactly new. It is especially popular with millennials and zoomers who like to explore the planet and earn their way through each trip. Sadly, with the current economic situation still somewhat shaky and the wages dwindling due to the recent pandemic, you don’t get too many opportunities to […]
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It happens to every company from time to time—their business is no longer doing as well as it used to. This decline doesn’t necessarily mean a brand’s products aren’t of good quality anymore. It could instead be a sign that the branding no longer aligns with the company’s business model. Sometimes, companies misjudge what strategy […]
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