Whether it’s in a press release, a Power Point, or a speech, marketers are always looking for the concise, understandable and memorable way to say what we mean. Don’t underestimate the difficulty of the task–frequently, as inventors, or entrepreneurs, or marketers, we’re so close to the situation that the obvious solution is elusive. Sometimes the […]
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For veterans and rookies alike, the trade show is like a mini-Super Bowl (or the Super Bowl is an immense trade show, if you like). Like the Super Bowl, the trade show generally happens but once a year, but depending on the industry, there might be two or more trade shows, or regional trade shows, […]
Read MoreIn our last episode of what to do when the press calls, we considered the impromptu inquiry from a member of the media. Now, let’s assume that the reporter is calling to set up an appointment to talk about your business or a business or public policy issue on which you’re an expert. First, make […]
Read MoreLet’s say you’re pouring over ideas on how to attract press coverage when the phone rings. It’s the press. The voice on the other end says, “Got a minute to talk?” Of course you do. A minute and more. But a moment like this can produce a dozen conflicting thoughts or ideas, while trying to […]
Read MoreSure promotional items have been around for decades so how is it that these small logo imprinted items have grown into a $16 billion industry? And why is it that in a time when everyone seems to be cutting back that more and more companies are making larger promotional product purchases? Well, the answers may […]
Read MoreQR codes are gaining much visibility of late and more and more companies are finding ways to integrate this technology into their business vision. Imprinting QR codes on promotional products is something that hasn’t been done before, that is until now. GoPromotional prides itself on staying on top of the industry and being an innovator […]
Read MorePress Release: Global promotional products supplier GoPromotional announces implementation of a new mobile marketing application; clients can now have a custom QR Code created and printed onto their branded promotional merchandise. SHEFFIELD, UNITED KINGDOM May16, 2011 – Widely known for its innovation and creative approach to marketing, GoPromotional continues to raise the bar with its […]
Read MoreWhen you are in business the relationships you form are not only significant to you but they can make or break your business. Having companies on standby, waiting and ready to meet your business needs can really help you to create a successful business. Those who supply you with your office supplies, merchandise that you […]
Read MoreWhen you are trying to sell something it is important to make sure that you know who you are selling it to. Hitting the mark with your advertising is one thing that can make or break your entire advertising campaign. Of course, in many cases companies think that generalized advertising will hit the greatest number […]
Read MoreWe know our clients are marketing geniuses, so we know you’ll appreciate this social media marketing summary. (sorry I don’t know where I first saw this, the owner feel free to email us so we can give proper credit.) If you require further information or have any specific questions, don’t hesitate to give a member […]
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