Google is always here to tell us what is going on in the world of search. We all know that capitalising on trends in a smart way can help you grab the attention of your readers, followers, and customers. Now, with improved Google Trends, you should check on them weekly, if not daily to incorporate what is happening in the news and pop culture into your blog posts, content, and social updates. The trends are real time and you can change locations to see what’s being searched for in your country or region or all over the world.
When you check in on the Google Trends website, you can see the real time trends of what people are searching for and what they want to know. In addition to that, Google offers the GitHub, or Google Trends Datastore. Don’t worry, you don’t have to pay Google anything for this data, which can be sorted and searched by topic and date, so you can see what was trending yesterday, last Monday, or this past weekend. It is a wealth of knowledge for writing, blogging, and helping to integrate your information into what the trends are that can be of interest to the larger population.
If you need more reminders to write about trends or grab new data for your own marketing efforts, follow Google Trends on Twitter. Read more and gain more insight on using trends on Google’s Official Blog post: A new window into our world with real-time trends.
If you require further information or have any specific questions, don’t hesitate to give a member of the GoPromotional team a call on 0800 0148 970 or simply email us today.
