Marketing experts know that the key to a successful promotional campaign is choosing the right item to give away. However, with so many options available, it’s hard to know which will increase your brand awareness. But what if we tell you that notepads are one of the most reliable and effective logo printed merchandise on the market? Yes, you’ve heard that right — you can use printed notepads to attract customers and increase your brand’s recognition.
Nevertheless, you are most likely wondering if you should consider custom branded A4 notepads for your next marketing campaign. But in order to answer this question, we need to take a look at the benefits of custom-printed notepads and why they are so effective.
1. Notepads Offer Branding Freedom
Compared to other promotional materials, notepads and branded paper note blocks are extremely customisable, allowing you to tailor them to your target audience. More specifically, you can choose between a variety of colours, layouts, and styles. You can even change the number of sheets per pad, which gives you complete control over this marketing item. And if you want to take things even further, you can add your own logo, message or images, to further increase your brand awareness.
2. Printed Notepads Are Highly Affordable
Even though notepads and printed desk pads can seem expensive, they are one of the most affordable promotional products on the market. In fact, standard-sized notepads are much cheaper than notebooks or other popular marketing items. But if you are on a tight budget, you can always cut the price even more by reducing the number of sheets and scaling down the customisation.
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3. Promotional Notepads Are Highly Practical Giveaways
Notepads and especially eco-friendly notepads are very useful, especially if you work in an office where you constantly have to take notes. Not only do they allow you to write important notes, but they are also versatile, meaning that you can take them anywhere. As a result, you don’t have to worry about your target audience ignoring or throwing away your gifted notepads.
4. Notepads Offer Wide Brand Exposure
Since A5 notepads are extremely useful, most recipients will keep them at their side constantly. Why is that important? Because it means that your company’s name, logo, and contact information will be displayed permanently. And while other promotional items do a similar job, none are as effective and non-intrusive as notepads.
5. Branded Notepads Increase Business Relationships
At the end of the day, everybody loves to receive gifts, no matter what kind they are. And so, giving a freebie to your business partners or potential customers builds goodwill and increases their opinion of your products and services. As a result, they will be more likely to remember your brand and engage in business with you later down the line. Even better, some of those customers and partners will share their impressions and tell others about your company, further increasing your reputation.
In Conclusion
Overall, it’s easy to see why custom notepads are a valuable asset that you can use to attract customers. Not only are promotional notepads useful, but they also increase brand awareness. So why waste your time and money on ineffective marketing strategies when you could give away a few custom-printed notepads?
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If you require further information or have any specific questions, don’t hesitate to give a member of our experienced team a call on 0800 0148 970 or simply email us today.
