Many businesses have gone the route of using promotional merchandise to elevate their brand’s visibility. But not all brands have the luxury of purchasing high-end products that they can give away for free.
For example, we’re all aware that custom tech products are great giveaway items, but they often come with a steep price tag. Essentially, the idea is for promotional items to boost brand awareness and make you more money, not bankrupt you. That’s why finding a more affordable solution could be the difference between failure and success.
Fortunately, promotional non-woven bags will always present an affordable, yet highly effective solution!
What Are Non-Woven Bags?
Non-woven bags are totes that are typically made from polypropylene material. Namely, polypropylene is more durable and robust than cotton, which is what makes this type of bag immensely popular.
But there are other advantages to opting for this type of promo item. Mainly, non-woven bags retain their shape quite well and offer a large area where brands can showcase their logos.
They are also eco-friendly and long-lasting. Furthermore, they can be used for a multitude of different purposes. But most importantly, they’re fully customisable. Now all you need to do is pick which type of bag you would like to represent your brand, and decide on a design.
Deciding on a Specific Non-Woven Bag
To be fair, if it’s your first time choosing a specific non-woven bag, seeing the vast array of colours and sizes may be a bit overwhelming. However, your main objective is to consider which type of bag would appeal to your customer base the most.
For example, modern consumers will likely use these non-woven bags as a fashion accessory. This means they should be large enough to hold everyday items such as keys, a wallet, credit cards, etc like GoPromotional‘s Maple Non-Woven Foldable Tote Bags.
On the other hand, since non-woven bags are so durable, they can come in quite handy for carrying groceries. Overall, their practicality is what makes them suitable for people of all ages and demographics.
But even if your main goal is simply to distribute these bags at a conference, don’t’ worry; you’ll still boost your brand visibility. And don’t forget that giving clients a place to store other promotional materials (printed keyrings, custom pens, branded notebooks, and logo badges) will earn you extra points. Why? Because most people appreciate gifts that are pleasing to the eye as well as useful.
Other Important Aspects to Consider
Once you’ve decided on a size, you should also think about what colours you would like to feature on the bags, if any. For this, you will need to consider which colours are featured on your brand’s logo. Keep in mind that too many colour combinations will make the bag appear too busy, and not to mention that you will need to pay for every additional colour you select.
Overall, it’s best to keep it simple and choose a solid colour for your bags, as this will make your logo far more visible.
The Most Popular Printing Methods
One of the most commonly used printing methods is silkscreen printing. This process requires the use of a stencil-like screen in order to print the different colours. In turn, this screen allows the paint to soak through the fabric, resulting in a beautifully coloured bag.
On the other hand, heat-printing is equally effective. It requires the use of high temperatures and pressure in order to print the design. Since the ink reaches deep into the fibres, this creates a strong bond between the ink and the fabric.
Related content:
The Different Ways You Can Increase Brand Awareness With Logo Non-Woven Bags
Order Non-Woven Bags Today
Regardless of whether you’ve already had a chance to distribute promo merchandise or this is your first time doing so, there’s no doubt that non-woven bags are an outstanding corporate gift.
They come in useful not only for various promo events but also as a gift that your customers will be able to use however they see fit.
Before you place your order, make sure that the design you’ve chosen fits onto the surface of the bag. If needed, opt for a larger bag so you have more space to work with.
With that in mind, the placement of your logo is of equal importance so make sure to take that into consideration as well. The idea is not only to get your existing customers interested in your brand but also to pique the interest of potential ones as well.
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The Many Incredible Uses of Logo Shopping Bags
Explore our range of custom bags now which includes cotton totes, jute bags, paper bags, and plastic carrier bags. In doing so, you can provide your staff with an item they can effectively use to raise your brand awareness. Contact us now at 0800 0148 970 or simply email us today if you have any questions regarding our selection. Our team will be happy to help you choose and order the perfect bags for your faithful employees!
