There’s no use in denying how convenient promo plastic bags are, especially if you’re in a pinch when doing some last-minute grocery shopping. But as harmless as using them from time to time may seem, the damage plastic bags do to our environment is on the world’s radar.
Some governments have already banned their use, while others are slowly working towards figuring out more eco-friendly solutions. Your business could become a part of these efforts by persuading your clients and customers to opt for reusable eco branded bags.
Reduce Waste and Promote Your Business at the Same Time
Supermarkets have already made certain steps towards reducing plastic waste, which would inevitably end up in the seas, causing further harm to our planet. They usually offer reusable eco-friendly bags as complimentary gifts or consumer incentives during holidays, sales, or other promotional periods.
But ecological concern aside, these supermarkets are also making some savvy marketing decisions by focusing on these bags. Some common favourites like printed canvas bags, branded hessian bags, and custom cotton bags are sturdy enough to stay in use for quite a while. Top that off with the supermarket’s logo, motto, and address — and you’ve got yourself a powerful advertisement that’ll keep generating impressions for years.
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Why Cloth Grocery Bags Should Be Your Next Investment
Your business could certainly thrive by using promotional grocery bags, but before deciding on a design, you ought to consider the size and how you’ll brand them.
In general, you can go for small, medium, or large bags, depending on what your audience needs. Then, it’s time to add some branded, well-designed elements, like your logo, tag line and other business details. Remember — the point is to both pique interest and make the bags irresistible for everyday use!
That said, it’s not all just about the branding or the size. Your eco-friendly grocery bags should also be:
Made to Last
A sturdy bag made from materials like canvas, jute, or cotton will last longer than plastic or paper bags. The fibres from these materials can withstand heavier loads and aren’t so prone to tears and scrapes. Better still, they don’t promote the buildup of harmful bacteria, though we need to wash them regularly to maintain them.
Made From Eco-Friendly Fabrics
This one’s a no-brainer; if you want your eco-friendly bags to actually lessen the environmental damage, then you have to go with biodegradable and recyclable materials.
Apart from offering long-term sustainability, these materials can be recycled once they are too worn out. Alternatively, they may decompose with a bit of help from bacteria and other organisms, thus avoiding pollution altogether.
Safe to Carry in Sunlight
Though plastic bags are convenient, they can also be quite dangerous, especially when exposed to extreme sunlight. As the plastic heats up, it emits harmful chemicals, which can then stick to food and endanger people’s health.
Luckily, that won’t happen with cloth grocery bags since they cannot jeopardise the user’s health, no matter how high the temperature gets. Use them to carry groceries, everyday essentials, notebooks, pens and more — they’re an all-around safe bet.
Easy to Carry and Store
Quality cloth grocery bags are usually pretty convenient to carry around with us. If they are made from a lightweight fabric, they should be rather easy to fold and store in a purse or backpack when going shopping — or in various cupboards and drawers when they’re not necessary.
Easy to Clean
Finally, your ideal grocery bags should also be easy to maintain. Cloth bags can get dirty fast when they’re often used, so going for a washable fabric is a must here.
Don’t think that this will be an inconvenience to your target audience, though. Users can keep an eye on the conditions by checking for dirt and stains regularly. Once the grime is evident, all they have to do is wash and air-dry the bags!
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Check out our full collection of customised bags which includes non-woven bags and foldable shopping bags. If you require further information or have any specific questions, don’t hesitate to give a member of our experienced team a call on 0800 0148 970 or simply email us today.