In recent years, the Covid-19 pandemic has had an undeniable impact on travel. For a long time, people were confined to their homes, and the only trips they were allowed to take were virtual.
However, things have gone back to normal. The pandemic has slowed down a lot, and more people are travelling again, whether it is on road trips across the country or somewhere overseas.
In such a climate, it is more important than ever for brands to have a good travel marketing policy. Among other things, that includes offering their customers and clients the best travel products available.
If you are a brand owner looking for some inspiration, read on. Here are all the products you can consider for your own campaign.
1. Travel Bags
Whether they are travelling for just a few days or planning a prolonged stay, people always need sturdy travel bags. Besides being functional travel companions, weekend bags can also serve people well during their everyday commute.
The greatest thing about these bags is their versatility. You can choose models made of different materials, as well as various sizes. In addition, you can choose the sturdiness of the bags based on what your target audience needs.
Every model in our selection can fit a large number of items, from clothes and shoes to laptops and gym gear. Thus, the bags will be suitable for most people’s needs.
Finally, it is also important to mention that these bags offer a rather large branding area. You can adorn them with your logo, contact info, and message seamlessly. What’s more, you can even add a drawing, image, or anything else that would help people recognise and remember your brand.
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2. Laptop Bags
Many people travel to conferences and meetings at least once a week. During these travels, they need a bag that will keep their laptops and any other electronics completely safe.
So, you have an opportunity to ensure that the bag they carry with them has your logo on it. Affordable and long-lasting, laptop bags can make an excellent addition to your travel campaign, especially if you are targeting office and corporate workers.
Again, you can opt for many different models based on size and shape. You can also choose different materials, from sturdy polyester to sustainable recycled material.
Based on your target audience, you can also play with the design. For the younger generations, you can let yourself be creative and come up with something vivid and fun. On the other hand, you can keep things tasteful and minimalistic if you want to appeal to a somewhat older demographic.
3. Travel Wallets
Travel wallets are some of the most useful accessories people can carry on trips. They can fit a passport, boarding passes or tickets, credit and debit cards, and any other relevant documents one needs while travelling.
With these wallets, people will no longer have to fish around for their documents in bigger bags or pockets. Instead, they will have everything in one place, ready to go.
Of course, the wallets also offer you a chance to prominently advertise your business. They can fit your logo and contact info seamlessly, and you can design them in any way you like.
4. Conference Folders
This item is a perfect gift for staff, especially if they have to go represent your company at a conference. The folders can fit all writing essentials, from notebooks to pens, sticky notes, and highlighters.
However, what sets these folders apart from others is that it also has a designated spot for chargers. Thus, your employees will have everything they need for a successful conference in one place.
By putting your logo on products like these, you will send a clear message about your brand’s competence, integrity, and efficiency. Moreover, you will help both your employees and attendees at the conference form positive associations with your brand.
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5. Toiletry Bags
Last but not least, you can make sure that all your customers and employees always have their toiletries in order with these specialised bags. The bags are a great choice no matter where one is travelling, as they can fit a large number of items.
To ensure that the bags last a long time, you should opt for models made out of polyester. Besides their durability, they also look sophisticated, making them excellent high-value gifts. If you also make sure that the bags are waterproof, your present will be cherished and used for years.
Are You Ready to Order?
If you’re planning a travel-themed promo campaign , GoPromotional can help you. Aside from the products mentioned above, we also offer you numerous other options, so your campaign can feel truly authentic to your brand. Give us a call, and we will happily help you pick out the best products for your customers and employees!
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If you require further information or have any specific questions, don’t hesitate to give a member of our experienced team a call on 0800 0148 970 or simply email us today.