![How to Boost Traffic at Your Trade Show [Infographic]](https://www.gopromotional.co.uk/blog/wp-content/uploads/2015/05/boost-trade-show-attendance.jpg)
If your business attends trade shows as a way to get leads or sell to your customers, then you know how important it is to attract attendees to your trade show booth. Trade shows have a small window of opportunity that must be used to the fullest. In addition to that, setting up a trade […]
Read MoreTrade shows can be an important part of your business if you generate leads and sales from exhibiting at them. However, exhibiting at trade shows is also a big expense. Do you know how much return on your investment you get from the trade shows you have exhibited at? Are your trade shows even profitable? […]
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We have highlighted quite a few different surveys conducted by the British Promotional Merchandise Association (BPMA) in the past. Some of the highlights from those studies included proof that promotional products actually do work to help consumers remember a company’s brand, increase positive sentiment towards that company, and have the same or better ROI than […]
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Many of our clients who purchase promotional products use them as trade show giveaways for conferences, events and exhibitions. Those are one of the most popular occasions for promotional products; exhibitors use them to attract buyers to their booths. We have compiled a list of trade show tips for exhibitors, marketers, and attendees to for […]
Read MoreFor trade show exhibitors, attracting visitors to your booth is the name of the game. In an environment like a trade shows where there can be such a concentrated amount of competition, you need something to make your booth stand out. The key to standing out is enlisting a combination of different tactics and techniques. […]
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A trade show offers you the benefit of guaranteed attendees; however that comes along with a large amount of competition. At a trade show, depending on your industry and the type of show it is, there can be dozens or more direct competitors. Making your booth memorable is one of the best ways to stand […]
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Trade shows and promotional products go together like peanut butter and jelly. Trade shows and conferences where attendees meet many different companies in a short period of time lend themselves to giving out branded gifts so that you can be remembered. Today we are covering some of the most popular promotional products for trade shows. […]
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At trade shows, attracting customers to your booth is the name of the game. Using tactics that appeal to all 5 of the senses sight, smell, sound, taste, and touch is a great way to appeal to customers, keep them in your booth, and make them remember your booth over the competition. Sight: Appealing to […]
Read MoreA growing trend at trade show is to have a green space. A green space is a separate section of the trade show floor that is set up to be a calm and peaceful getaway from the hustle and bustle of the buying and selling. Impress trade show attendees with something different and something that […]
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