Trade Show Checklist

Trade Show Checklist

Are you planning for a trade show? Do you want your stand and staff to triumph?  Well you will need this essential checklist to make it a success. Trade shows are a brilliant place to network with potential customers. They allow you face-to-face interaction and they hand you the opportunity to build solid, strong relationships […]

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Stay Connected – Stay Charged

Stay Connected – Stay Charged

Electronic gadgets are taking human ability to the next level. The advancement of this technology is simply astounding, for how far it has come in such a short period of time, especially gadgets such as mobile phones, tablets, and portable gaming stations i.e. Nintendo ds.  Our whole way of entertainment and work is now able […]

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How Can Your Business Benefit from this Pokemon Go Phenomenon?

Whether you are intrigued annoyed or love this Pokemon Go game, you can take advantage of it for your retail business. It might just be a fad, but all the more reason to capitalise on this Pokemon Go craze sooner rather than later. If you are wondering if the game, now being called “the biggest […]

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Emotional Ads Get All The Attention!!!

  Skipping, blocking, avoiding and ignoring ads, we are all guilty of it and all the brand marketers know this which is why brands are cranking up the quality of their ads, to trying and get people to watch them. Ad Age, Game Global Brand Officer Marc Pritchard stated that “they are turning down the […]

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Ignore the Noise and FOCUS!

Ignore the Noise and FOCUS!

Are you the one that is either procrastinating or multitasking, well stop both! What you need to do is FOCUS (easier said than done, right!) change your set of mind to change your life. Focus on quality, focus on your creativity, and most of all focus on productivity. It’s not something that can be done […]

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Why Are People Sharing Content on Social Media without Reading It?

Recent studies have uncovered a disturbing trend. A very large percentage of social media users are sharing stories without actually reading them, let alone doing any sort of fact-finding as to the validity of the article. Because of this, satirical sites and unscrupulous companies just trying to get views for ad revenue are benefitting. The […]

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Microsoft Buys LinkedIn – What Does this Mean for Your Professional Social Network?

Last week, the news hit the airwaves that Microsoft bought LinkedIn for a whopping $26.2 billion. That is $196 per share. It was definitely a big industry shakeup. WithIt is being called the largest marketing technology acquisition ever. Google and Facebook dominating the digital and social scenes, Microsoft’s area seemed to remain in the software […]

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Is Your Facebook for Business Cover Page Creative Enough?

Is Your Facebook for Business Cover Page Creative Enough?

When it comes to your Facebook for Business cover page, creativity can be more important than you realise. Your cover page isn’t seen in the regular feed except when you update it, but when customers or clients visit your Facebook page by clicking on the link from your site, they will see the cover photo […]

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Are You Making These Common Mistakes with Marketing Surveys?

In today’s business atmosphere with all of the “big data” information floating around, it is still important to make sure that you are asking your customers for their opinion on matters and, most importantly: asking the right questions. Customer surveys can be an excellent tool that can complement, and in some cases be just as, […]

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To Blog or Not to Blog – Is that Your Company’s Question?

If you don’t blog for your company because you aren’t sure what exactly to blog about, we have some great ideas for you. Every company big and small should be blogging. We have some ideas to help you get over your writer’s block. Afterall, you are the expert in your business, so show off what […]

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