Understanding What it is Your Are Trying to Sell

When you are running a business and trying to come up with marketing strategies you must first have an idea of what you are trying to sell. Unfortunately most business owners look at the obvious but it is not the product or service that you are trying to sell but in essence the aspect of […]

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Cheapie Advertising Made Easy

These days so many companies think that the answer to tightening their belts is to eliminate their advertising budget all together. Obviously there are many flaws with this type of thinking. To begin with it is very narrow minded to believe that a business that is already struggling doesn’t need an influx of new customers […]

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Logo Consistency is Extremely Important

So many companies give little thought to their business logo and the impact that it will have. A logo when used to advertise for your business can make or break your advertising. When selecting a logo there are some very serious issues to consider. To begin with you want to select a business logo that […]

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Who Knows Your Business Like You Do?

Businesses are as different as the items used to represent them. When it comes to business advertising many companies make the mistake of thinking that they need high paid marketing companies to help them advertise for their business and this is a big waste of both time and money. After all, is there anyone on […]

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Don’t Let the New Year Come and Go Without Ordering Promotional Calendars

The economy is not good and many people and businesses alike are looking for ways to stay afloat. For many they are looking for ways to cut down expenses and save money and as an individual this may mean cutting out or doing without but unfortunately doing the same thing in business is probably not […]

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Standard Business Cards are Becoming a thing of the Past

Paper is something that we see less and less of these days. It has many wonderful aspects like the fact that it is recyclable but it also doesn’t tend to last as long which is why using this type of material for your business advertising needs is not advisable. When you are looking for an […]

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Advertising Holidays that You Can’t Afford to Pass On

When it comes to business advertising it is easy to see why so many companies take advantage of the many benefits of promotional product advertising. It is simply a form of advertising that fits just about any occasion and offers companies incredible items for tradeshows and community events as well as corporate gift items. You […]

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The Best Way to Develop a Company Logo

Creating a logo is one of the most difficult challenges that many new business owners face. At first glance it may seem like one of the simplest aspects of running a business but there is a lot to be said for successful advertising techniques and one of the best ways to accomplish this is having […]

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Back to School Promotional Ideas

Sure you may be thinking that summer is just beginning but that means it is the right time to begin looking at what you are going to do to boost sales during back to school days, after all they are right around the corner. Planning in advance can also help you to take advantage of […]

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Where Will Potential Customers View Your Logo?

It may not seem like enough to just place your business name and logo on stuff and pass it along to your customers. So what if people see your logo? Is that really going to improve your business? Is it even worth the investment of your time and money? Many people don’t see how promotional […]

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