In the age of the internet, having a brand website is standard practice. The UK has the highest number of online shoppers in the world, with a whopping 38% of consumers making purchases over the internet at least once a week. Therefore, if a brand wants to succeed in the UK, it needs to create […]
Read More
Social media has become an integral part of people’s lives. In fact, you’ll be hard-pressed to find someone who doesn’t check their Facebook feed, Instagram page or Twitter notifications at least once a day. But while users have found great value in social media, so have marketers and business owners. Whether they’re looking to boost […]
Read More
Let’s be honest — most people’s social media feeds are made up of at least 90% memes, and it’s easy to see why. These fun and clever images can easily resonate with specific audiences. Plus, they are incredibly customisable, allowing for the creation of memes suitable for all demographics. However, while most memes that you […]
Read More
When starting a small business, you’ll want to focus on getting new customers through the door. For that, you’ll most likely rely on traditional forms of marketing, such as print ads, mailed coupons or even outdoor advertising. In fact, you may even believe that it’s only a matter of time until your customers find your […]
Read More
Social media marketing has taken the world by storm and is now the go-to advertising method for most companies. However, just like with traditional marketing before, trying to stay relevant and ahead of the competition can be overwhelming. Fortunately, Instagram stories provide the perfect environment for small and medium-sized businesses that want to improve their […]
Read More
Email marketing is a great way to promote your products and services to an ever-increasing audience. However, enticing subscribers to engage with your emails can be incredibly difficult, especially for small and medium-sized businesses. Sure, adding images to your email can help. Yet, since most companies do the same, your email will still struggle to […]
Read More
Digital marketing is evolving constantly and unpredictably. While a few years ago, a well-built website was enough to attract customers, now, brands need to channel their efforts into social media platforms. And one of the most recent and interesting ways that companies have tackled this challenge was with the help of influencers. These people have […]
Read More
Business owners know that a well-thought marketing campaign can drastically improve their sales and brand awareness. But the days when TV commercials and billboards were the preferred advertising methods are long gone. Now, it’s all about who has a better online presence through social media platforms. Unfortunately, maintaining an active account on all these platforms […]
Read More
As one of the most popular pastimes, social media has garnered a huge following — and the number of users is expected to keep rising. Just two years ago, over 3.6 billion people were using social media. In 2025, that number could jump to almost 4.41 billion! These figures aren’t here to scare you into […]
Read More
If content is fire, social media is gasoline. In other words, you will not be able to find a better way to promote your services than through Facebook, Instagram, Twitter, and other platforms. The truth is, no entrepreneur can survive in today’s digital world without following the latest marketing trends. But for companies that are […]
Read More
