No matter which services or goods you provide, you probably need some type of bags to promote your business. You might need them for packaging your products or simply for exhibits and trade shows.
While promotional plastic bags might seem like the most convenient option, they are becoming less and less relevant. Such effect can be attributed to people not wanting to aggravate global warming. Luckily, there is a simple yet beautiful solution: paper bags. This article will show you how you can make them a part of your brand seamlessly and successfully. Read on.
Paper Bags Show That You Care
If you choose printed paper bags for your business, you are making a conscious decision to be eco-friendly and help the planet. You are helping lessen the impact of plastic waste on landfills and our oceans and encouraging your customers to do the same.
Thus, using paper bags shows that you care about climate change and want your brand to reflect that. Such a stance will attract customers who are always looking for sustainable products on the market.
What Makes Great Paper Bags
When it comes to creating the perfect paper bags for your business, there are several factors you should consider.
1. The Size
Paper bags come in many sizes, from small prescription bags to larger carrier ones. When deciding on which ones you need, you should think about the types of products you sell. Do you need something small or big? Do you need a variety of sizes because not all your products are the same? Whatever the answer, use it to choose the best bags for your needs.
However, don’t think about the size alone. Make sure you think about the weight of your goodies too, so that you can get bags that can sustain it.
2. The Handles
Do the bags carrying your products need handles? If you are selling relatively small items, you might be good with bags that just fold over at the top for protection.
However, if you sell something bulkier you will definitely need handles. They can be regular rope handles or paper ones, depending on your needs and preferences. As long as they go well with what you are selling, you will be fine.
3. The Bottom
Based on what the bags will contain, you also have to think about their bottoms. Do you need the bottoms to be flat so that you can put the products in comfortably? Or would a pinched bottom be a better choice if your goal is keeping smaller items safe? Think about all of it and make a decision accordingly.
4. The Colour and Style
The colour and style of your paper bags should be completely in line with what your logo and brand stand for. If you are known for neutral colours and minimalism, our Birch Supreme Paper Bags may be what you’re looking for. If you want a pop of colour and a flashy design, you can do that as well with our Oak Laminated Paper Bags. And if you want to go for something more artsy, then these Maple Premium Paper Bags will be just right for you.
The most important thing is to make sure the bags represent you fully. They will become what people recognise you by, which is what makes choosing the right style so essential. When your customers reuse the bag in the future, they will promote your brand to new people. Make sure that what they get to see is flattering and modern.
5. The Shape
While rectangular bags are always a safe choice, you can also consider different bag shapes based on the products you offer. For example, you can get wine bags if you sell that or opt for prescription bags if your products are tiny. As long as the shape fits the goodies, you can’t go wrong.
6. The Design of the Bag
The colour and your logo are not the only things you should think of when making your bags. Since they offer a great surface area for printing, you can truly go all out when it comes to the design.
You can select any image you want or come up with one yourself or with a graphic designer. Based on what you want, you can choose between different printing methods as well. Your bags will be successful as long as they reflect your brand and people can identify it when they see them.
Personalise Your Paper Bags
Whether you need paper bags to package your products or you’re giving them away at trade shows, it is important to personalise them in the best way possible. To do so, you need a reliable printing partner.
GoPromotional is here to help you print out beautiful, sturdy, and reusable paper bags your customers will love. We look at promo paper bags as an extension of your brand and identity, which is why we will produce them with special care. You can count on our products to be high-quality and memorable and for your customers to fall in love with them at first glance.
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The Benefits of Promotional Shopping Bags
Looking for something different? Browse our full range of corporate branded bags and if for any reason you still can’t find what you are looking for, then simply give us a call on 0800 0148 970 or simply email us today. You may also wish to consider complimenting your order of paper bags with some logo printed eco friendly bags or even some jute bags which are sure to be well received by customers and employees alike!
