Your Way to Successful Marketing

In the UK, more than 65% of people use headphones every day. They use them with their phones, tablets, and laptops. Considering how fast technology is developing, it is fair to only expect this number to grow in the future.

With so much use comes the demand for different types of headphones, as well as more styles, colours, and customisation options. Today, you can get over twenty different types of headphones, from wired ones we are used to, to cordless Bluetooth earbuds that make moving around with headphones seamless.

Since millions of people use headphones daily, it’s not so crazy to think about advertising your brand by personalising these products. In fact, custom headphones adorned with logos are some of the most popular printed items at the moment.

If you’re thinking about personalising your own headphones and promoting your business that way, keep reading. Below, you’ll find a comprehensive guide on how to make headphones work for you and why they are such a good promotional choice.

 

What Do People Use Headphones For?

Though people think that headphones are mostly used for music, that is not the case. The vast majority actually uses headphones for work calls, drowning out the noise around them as they work or listening to lectures or online meetings.

Music is, of course, a big part of headphone usage as well. Headphones allow you to listen to music without bothering anyone or while walking or working out. The same goes for listening to podcasts or YouTube videos.

Certain headphones can even serve as a fashion accessory and statement. In essence, these products have many uses, and you can capitalise on each one if you play your cards right and think about what your audience needs.


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What Makes Great Headphones

Here are all the features that a high-quality pair of headphones must possess:

Superior Sound Quality

It goes without saying that great headphones have to have premium sound quality. You don’t want anything to be muffled or indistinguishable. The sound has to be clear and sharp, and it has to be audible even at lower volumes.

Good Isolation From the Outside World

The role of headphones is to provide users with a solo sound experience. That is what separates them from speakers or other sound systems.

When choosing the right headphones to promote your brand, make sure that they are noise-cancelling. They will prevent any outside noises from getting through and disrupting the listening experience.

Comfort

A great pair of headphones is always comfortable. Each piece should fit into the ear perfectly and not cause discomfort or pain. Likewise, it is important to think about whether your clients will prefer over-the-ear headphones or those that cover the ear altogether.

Regardless of what users prefer, each pair should provide comfort. In addition, the headphones should not be intrusive in any way.

Simplicity of Use

Headphones are used and beloved by all demographics. As such, they should be easy to set up and use.

If you opt for branded Bluetooth headphones, they should be able to connect to a phone or laptop seamlessly and with no complications. The earphones should also connect to the same device automatically next time you want to use them.

Safety

A lot of low-quality headphones pose a big risk to your hearing. Great headphones should always be able to give you quality sound without damaging your ears. Encouraging ear safety should be the main priority of all headphone manufacturers, and you should only choose those which put it first.

Reasonable Pricing

The price of headphones can range from extremely affordable to inexplicably high. Since the price depends on both the brand of the headphones and its current popularity, it isn’t always an indicator of quality only. Still, it is safe to get something slightly more expensive if you want the headphones to be durable.

When it comes to personalisation, it is best to opt for headphones that are in the middle when it comes to the price range. By doing so, you’ll be able to provide your customers with something of great quality, while still saving money and not draining your budget completely.

 

The Benefits of Quality Headphones

Great headphones give one the ability to focus and be in their own little world even in a crowded area. They are perfect for crowded workplaces full of cubicles, bustling cafeterias, or the always busy gym. A high-quality pair of headphones will ensure people can focus on work or only hear their own music or podcast, no matter where they are.

Good headphones will ensure all of the above while still keeping you safe. Certain models come with customisation settings that allow you to set up your preferred volume as default. That way, people will never be at risk of accidentally playing something too loudly and damaging their hearing.

Finally, one of the biggest advantages of investing in quality earbuds is their advertising potential. They are relevant for any demographic and will make a beautiful gift that people will appreciate. If you opt for a reliable and high-quality pair, those are the features that clients will associate with your brand each time they use them.

Though headphones don’t offer as wide of a surface area for printing as other promo items, you can still get the best out of them with a smart design. Working with a graphic designer will help you figure out how to use the small area to your advantage fully. If you play your cards right, you can get items that will promote your logo successfully everywhere they go.

 

Finding the Right Headphones for Your Budget

With headphones, you have a variety of choices to consider. The most important factors you need to think of are the quality and the price. Luckily, headphones offer you a great way to give your clients something valuable while still saving money.

Here are all the headphone types you can consider:

1.   Over-Ear Headphones

These headphones, as their name suggests, cover the entire ear and offer an unmatched listening experience. They are somewhat bulky, though, so they are more suitable for those who love working on music or gaming.

A big advantage of custom over-ear headphones is the fact that they cancel outside noise much more efficiently than other types due to their size. If you are targeting a more professional audience and don’t mind spending a bit more on the headphones, these will make a lovely personalised gift.

2.   Noise-Cancelling Headphones

Though over-ear headphones do a nice job in preventing you from hearing outside noise, they cannot compare to actual noise-cancelling headphones. These block all outside noise entirely and provide you with the smoothest audio experience possible.

Generally speaking, these headphones are on the bulkier side. However, some brands offer noise-cancelling earbuds as well if you prefer something more compact.

3.   Wireless Headphones

If your clients are always on the move, they will appreciate these headphones designed for activewear. They allow people to work out, run, or walk while enjoying their favourite music or podcast.

These headphones have a unique shape that makes sure they stay in the ear regardless of movement but still remain comfortable. The headphones are also lightweight.

4.   Earbuds

For people who dislike traditional headphones, custom printed earbuds are a fantastic choice that works just as well. These buds are perfect for anyone who is active and wants to listen to something in the meantime. However, they are also great for anyone who wants to listen to music inconspicuously, as they are quite small and hard to notice sometimes.

The only disadvantage of earbuds is the fact that many models lack a mic. So, you will not be able to take calls while wearing them. If certain models do come with a built-in mic it is usually not of the highest quality, meaning that it might still be hard to use them for meetings or calls.

 

Why Headphones Make Fantastic Promo Items

1.   They Are Useful

A good promo item is always useful, and headphones check that box best. People need and use headphones every day, which makes them a perfect choice for any marketing campaign.

These products allow you to tap into both the adult and younger demographic, which not many other options can give you the chance to. With so many people using them, it would be a shame for you not to use all that headphones have to offer as well.

2.   There Is a Wide Range of Options

No matter what your clients do for a living or which hobbies they enjoy, there will be a pair of headphones out there that will suit their needs perfectly. Headphones can be customised to fit anyone, from professional musicians and gamers to executives and athletes.

All you have to do is think about the audience you want to target. Then, you can choose your promo headphones accordingly and start personalising them.

3.   Headphones Make Great Gifts

Since these items are so useful and everyone enjoys them, they make fantastic gifts that people truly appreciate. You can give headphones out at office parties or year-end celebrations. In addition, you can give them out to your clients and potential customers as a powerful incentive to continue or start doing business with you.

4.   They Are Affordable

Finally, headphones are quite affordable as far as branded technology gifts usually go. Depending on your target audience and your marketing strategy, you can find affordable options on the market that will fit into your budget nicely.

 

How You Can Save Money When Ordering Headphones

Most people believe that buying just a few pairs of headphones at a time will help them save money in the long run. After all, it costs less. However, that is not the case. The best way to save money when purchasing headphones is to buy them in bulk.

When the number of headphones you purchase increases, the price goes down. You get to have more headphones to hand out, ones you can even save up for later as they cannot spoil. If you look at the situation in the long term, you’ll see that bulk purchasing is always a better and more affordable solution.

 

Where You Should Order the Headphones

Finding a reliable printing company that will supply you with quality headphones is pivotal for a successful promo campaign. You need someone that will put your needs first and allow you to customise the headphones so that they fit your vision and represent your brand perfectly. If that is what you want, we are here to help.

GoPromotional has been in the personalised printing business for years now. We know what it takes to promote a company, and we do it well. If you choose to work with us, you will get to pick the headphones, work on your logo design, and be a part of the personalisation process from start to finish.

We believe that every business deserves good marketing, regardless of its budget. That’s why we will work together with you to come up with a game plan that will suit us all and still fit in your budget.

Our team does not leave a job unfinished, no matter how complex it might be. So, you can rest assured that you will get quality headphones with a catchy design that your customers will simply adore.

 

A Few Parting Words

Personalised headphones are some of the most popular promo products out there. When you look at all their benefits, it is quite easy to see why. They are useful, necessary for people’s daily lives and work, affordable, and they make great gifts at parties and corporate events. Headphones also cater to every single demographic out there, which is something not many other items can do.

All of the above serves to prove just how great headphones can be for your brand. By giving away personalised headphones to your clients, you can increase brand impressions, gain the love and respect of your audience, and help clients make positive associations with your company.

If you want to use headphones in your next promotional endeavour, give us a call. We will help you personalise headphones that will become essential parts of your client’s lives. Let’s get to work!


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Take a look at our full catalogue of custom tech products which includes speakers, mobile & tablet stands, and stylus pens. If you require further information or have any specific questions, don’t hesitate to give a member of our experienced team a call on 0800 0148 970 or simply email us today. Together, we’ll make sure your chosen technology gifts fit any event or giveaway you have in mind!