Gareth Parkin  |  Product Marketing Director

Gareth Parkin
As the founder of GoPromotional, with over 25 years of expertise, Gareth has developed an enviable reputation in the promotional merchandise industry. Many see him as the leading, trusted authority when it comes to online marketing. His inspiring articles and content help clients when deciding on their next order of branded promotional products. With an entrepreneurial mind, Gareth has his finger on the pulse of our UK operations. Responsible for marketing and technical operations he continually inspires the team with his vision and enthusiasm to continually be the very best.

Posts by Gareth Parkin

How to Create a Fantastic Webinar: A 7-Step Guide

How to Create a Fantastic Webinar: A 7-Step Guide

Boosting brand awareness and reaching out to a broader audience are just some of the crucial benefits of hosting webinars. Apart from being incredibly valuable to any marketing mix, these programs can help establish your company as a thought leader and contribute to the creation of new and the nurturing of quality leads. Better yet, […]

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Tips and Tricks for Building Your Social Media Presence

Tips and Tricks for Building Your Social Media Presence

Growing a brand’s social media presence is not an easy task, no matter how much marketing experience you may have. The pressure to perform better than your competitors and have an innovative but successful social media strategy can become a burden, as it often seems that your whole business depends on it. If you’re struggling […]

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Why Your Business Needs Custom Promotional Products: 6 Compelling Reasons

Why Your Business Needs Custom Promotional Products: 6 Compelling Reasons

Nowadays, branded promo products are the most effective way to attract new customers and retain current ones. In fact, promo items are more popular and regarded higher than most other advertising mediums, including magazines, radio, TV, and social media ads. But what is it exactly that makes branded products so successful? Keep reading, as we […]

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How to Create a Brand Identity that Stands Out

How to Create a Brand Identity that Stands Out

Every entrepreneur knows that one of the most important parts of any company’s marketing efforts is its brand identity. However, having a strong brand identity doesn’t happen instantly. You can’t just put a logo together and expect it to work. You need to approach the process strategically to be able to build an identity that […]

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Conquering a Creative Block

Conquering a Creative Block

Let’s be honest — we’ve all experienced a creative block at some point in our lives. You’ve got your document open, and you are ready to use your brilliant ideas. Yet, you can’t write a single word. Whether you are an artist, a writer, or just want to come up with an innovative solution, a […]

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Social Media Marketing 101: Everything You Need to Know

Social Media Marketing 101: Everything You Need to Know

Yes, social media is everywhere and we can’t exactly escape it. Nowadays, even the most niche, obscure things have their own Instagram profiles, Facebook pages, or YouTube channels (and yes, YouTube is, at least partially, a social media website as well as a video hosting service). Naturally, it makes perfect sense that social media would […]

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Reasons to Organise a Corporate Golf Event

Reasons to Organise a Corporate Golf Event

Corporate golf events, especially when they are well-organised, offer a variety of positive outcomes for your company. Not only can they be a reliable way to raise money for a local charity, but they can also get people excited about your brand. In other words, golf outings are like no other corporate event. Still on […]

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Top Corporate Gifts You Should Give at Conferences

Top Corporate Gifts You Should Give at Conferences

During the early 90s and 2000s, you would see many websites with listicles floating around that showed creative ideas for different items. For example, you might run into a top 10 list of interesting business card ideas, with cards folding like origami, containing a slim USB flash drive, or possessing an interactive QR code. Of […]

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Branded Canvas Bags – A Sleek Way to Carry Your Brand

Branded Canvas Bags – A Sleek Way to Carry Your Brand

If there ever was a bag perfect for everyday use and in various weather conditions, it’s the canvas bag. Suitable for carrying all the essentials one may need during the day, canvas bags are a durable solution for a range of occasions and thus all sorts of people. Students love them for hauling books around, […]

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Printed Beach Balls – Add a Splash of Fun to Your Promotion

Printed Beach Balls – Add a Splash of Fun to Your Promotion

The majority of Britain loves warmer weather more than what we’re served most days. According to research, a whopping 44% of people prefer summer over all the other seasons. Unsurprisingly, this data could prove incredibly useful for any future promotional campaigns you have in mind. Picking personalised products that would resonate with your summer-loving audience […]

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