Gareth Parkin  |  Product Marketing Director

Gareth Parkin
As the founder of GoPromotional, with over 25 years of expertise, Gareth has developed an enviable reputation in the promotional merchandise industry. Many see him as the leading, trusted authority when it comes to online marketing. His inspiring articles and content help clients when deciding on their next order of branded promotional products. With an entrepreneurial mind, Gareth has his finger on the pulse of our UK operations. Responsible for marketing and technical operations he continually inspires the team with his vision and enthusiasm to continually be the very best.

Posts by Gareth Parkin

A Brief Guide to Eco-Friendly Products

A Brief Guide to Eco-Friendly Products

Sustainability is the newest tool in an entrepreneur’s arsenal. By switching to green, eco-friendly practices, businesses across the globe are seeing a soar in revenue, acquisition of new clients, and overall growth. In other words, it’s an idea worth exploring, and there are many different ways to approach it. One such way is to offer […]

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Why Are Corporate Merchandise Important for Your Business?

Why Are Corporate Merchandise Important for Your Business?

You may have heard that every business needs to give away corporate gifts, but do you know why that is? When you give presents to your clients, you’re essentially looking to strengthen the bond you share or get an advantage over some of your competitors. In contrast, hosting internal giveaways includes offering freebies to your […]

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How Important Is Seasonality for Your Marketing Strategy?

How Important Is Seasonality for Your Marketing Strategy?

Every brand, regardless of its size, needs to do everything in its power to stay relevant in the ever-changing market. Although there are countless strategies they can use to achieve this, seasonality is indeed the most successful one. Using it right can help your company be a part of the conversation all year round. If […]

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5 Promotional Product Rules Your Brand Should Always Follow

5 Promotional Product Rules Your Brand Should Always Follow

Nothing sets a reliable brand apart from its competition like great attention to detail. And there’s arguably no better way to show just how meticulous your company is than investing in your promotional items. As it goes, high-quality promo products are more likely to appeal to your potential clients and consequently boost your sales. Still, […]

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Trade Shows: 11 Promo Gifts That Will Captivate the Crowd

Trade Shows: 11 Promo Gifts That Will Captivate the Crowd

Have you got a trade show in the near future and are eager to make it a roaring success? Enter trade show swag, a range of incredible promotional products that will both impress the attendees and pique their interest in your business! You may not believe these freebies are worth the investment, but they could […]

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What You Need to Know About Promotional Product Samples

What You Need to Know About Promotional Product Samples

You might have already had a few negative surprises when ordering promotional products online. Final products may have looked nothing like you imagined. So, before you place your order, you need to know exactly what you are buying. To help you out, we offer you our promotional product samples. These samples serve to avoid any […]

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How Can Custom Printed Products Boost Non-Profit Organisations?

How Can Custom Printed Products Boost Non-Profit Organisations?

It goes without saying that non-profit organisations are not in the business of making money. As a result, they rely on donors to get the necessary funds to help achieve their goals. However, coming up with engaging marketing strategies to attract people willing to invest can be a daunting task. Fortunately, promotional products are an […]

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The Importance of Incorporating Personalised Merchandise in Your Promotional Campaign

The Importance of Incorporating Personalised Merchandise in Your Promotional Campaign

What is it about promotional items that fascinates us so much these days? Could it be that we’re all so caught up in consumerism that we just need another knick-knack to call our own? Is branded merchandise a fun distraction that somehow also impresses people enough to trick them into buying something? Though some naysayers […]

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Debunking 6 Well-Known Promotional Product Myths

Debunking 6 Well-Known Promotional Product Myths

With some accounts suggesting that custom merchandise have been around for about 300 years, we can safely say that advertising merchandise has a long-enough history. But with fact, there comes fiction. The promotional item realm is thus often covered with a veil of illusions and misconceptions. Luckily, we’re here to finally bust the six biggest […]

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Top Promotional Gifts for Hybrid Events

Top Promotional Gifts for Hybrid Events

Event marketers have gone through a lot over the past couple of years. For starters, they had to adapt to a whole new online environment when live events were shut down. Learning how to keep their attendees engaged even from afar was no easy task, but industry experts succeeded anyway. However, now, marketers have to […]

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