Gareth Parkin  |  Product Marketing Director

Gareth Parkin
As the founder of GoPromotional, with over 25 years of expertise, Gareth has developed an enviable reputation in the promotional merchandise industry. Many see him as the leading, trusted authority when it comes to online marketing. His inspiring articles and content help clients when deciding on their next order of branded promotional products. With an entrepreneurial mind, Gareth has his finger on the pulse of our UK operations. Responsible for marketing and technical operations he continually inspires the team with his vision and enthusiasm to continually be the very best.

Posts by Gareth Parkin

3 Excellent Badges for Your Last-Minute Campaign

3 Excellent Badges for Your Last-Minute Campaign

Yes, you should try to plan ahead for your campaigns and conferences, but life can get in the way sometimes! When that happens, there’s no use in crying over it or believing that all is lost. Instead, go for promos that can be done in a matter of a few days and still get you […]

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5 Personalised Valentine’s Gifts for Him That Will Melt His Heart

5 Personalised Valentine’s Gifts for Him That Will Melt His Heart

Valentine’s Day is the perfect time to show your special someone just how much you care, and there’s no better way to do that than with a personalised Valentine’s gift for him. Whether you’re looking for something unique and romantic, or something practical and meaningful, a customised gift is sure to make his day. We’ve […]

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Important Print Practices in the Promotional Products Industry

Important Print Practices in the Promotional Products Industry

Since the Gutenberg days, and even before that in China, the demand for printed media has not subsided. Even the youngest generation, i.e. the Zoomers, still enjoy the feel of a nice book in their hands. And it’s not just the books that print keeps vital and hip. Hundreds of millions of products contain some sort […]

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Printing 101: What is Grayscale Printing?

Printing 101: What is Grayscale Printing?

Homeowners who have a printer usually have a few options to choose from when they want to print a photograph. Obviously, if they happen to own a colour printer, they will choose the colour option. Some artistically-minded people might opt for sepia tones, since they give off that vintage worn-out feel. And if they want […]

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Printing 101: What is Perforating?

Printing 101: What is Perforating?

There are aspects of printing that are so small, yet so ingenious that we normally don’t pay any attention to them. For instance, let’s say we want to go to a concert. We have our ticket with us, we’re ready to rock. All it takes is getting past the doorman or security. We would typically […]

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Top Sustainable and Eco-Friendly Gifts that Save Energy

Top Sustainable and Eco-Friendly Gifts that Save Energy

In our day and age, people are becoming increasingly aware of just how much we hurt our planet. Sure, we don’t do it intentionally. Yet, through plastic waste and air pollution, we cause negative phenomena, such as global warming. That’s why more and more consumers are trying to reduce their own carbon footprint. As a […]

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Top 4 Branded Merchandise to Get Your Customers Talking

Top 4 Branded Merchandise to Get Your Customers Talking

Question: What’s the best way to turn a typical customer into one of the most devoted brand ambassadors out there? Answer: Make sure that they have something that will constantly remind them of how great of a brand it actually is. Yes, branded merch is here to stay, and with 2022 entering its final third, […]

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Best Wellness Gifts for the New Year

Best Wellness Gifts for the New Year

The new year is around the corner, and with it comes a plethora of New Year’s resolutions. Employees vow to lose weight, take risks, find love, and more. On the other hand, brands make plans to raise profits, change their business model, and increase employee satisfaction. These goals belong to separate realms — personal and […]

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Open Enrollment Season — How Promo Items Can Help

Open Enrollment Season — How Promo Items Can Help

With this year’s open enrollment season coming up, it is essential to make a comprehensive marketing plan for your business. Although you have a lot of advertising options to consider, none are as effective and timeless as custom promo items. Here’s how customising different products can help your business stand out from all the others. […]

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Marketing Environment: An Explanation of Components and Importance

Marketing Environment: An Explanation of Components and Importance

The marketing environment refers to the external forces and factors that influence the success of a business’s marketing strategy. It is important to understand the components of the marketing environment and the ways in which it affects the overall success of a company. In this blog post, we will provide an explanation of the components […]

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