The holidays have become a very trying time for businesses around the world. What used to be a sure fire way to bring up sales at the end of the fiscal year has now become a time of desperately trying to draw in business. Competition is fierce and it can difficult to keep up with everything if you don’t stay on your toes. It is a struggle on behalf of every retail company to try and get a few of the dollars before customers run out of cash.
It has caused a rush to begin promoting holidays earlier and earlier each year. Limited cash flow means that the early bird gets the worm and unfortunately the rest may be left starving.
In light of this you must attempt to get as much money as you can early on in the season and early on in the shopping day. This is the reason why so many businesses open early and offer early morning discounts. You can also offer incentives for the first people through the door which helps to create an urgency to shop at your store first.
Even something as small as long handled natural cotton shopping bags or budget drawstring bags can help to increase holiday sales especially if you are in a mall or retail shopping center where your customers will go from store to store carrying your branded printed shopping bags or logo printed drawstring bags in hand. This can alert some customers who are already out shopping to come down and check out your storefront.
Using promotional products to help encourage customers to spend more money can also really help to increase sales and overall percentages during the holiday shopping season. You will be really surprised to see just how easy it is to get customers to spend more money when you offer them incredible custom imprinted logo items for free with their purchase. It can be a lot of fun to watch your sales rise each time an employee suggests that if the customer spend just a little more they can get that free promotional item.
Take a look at our wide selection of printed promotional products and we’re sure you will find the perfect item for your next promotion. If however, you require further information or have any specific questions, don’t hesitate to give a member of our experienced team a call on 0800 0148 970 or simply email us today.
