Promotional products offer dozens of benefits for businesses all over the world, such as brand exposure and reputation boosts. However, that is only the case if you choose reliable and effective merch. You will need a product that is well-designed, useful to your audience and unique enough not to be tossed away like a flyer.
Fortunately, promo air fresheners tick all of these boxes, and more! So, let’s check out some of the reasons why these promotional products make sense for your business.
They Are Useful
It goes without saying that useful promotional products are usually the most successful ones. That’s because people will throw away items that hold no value to them, such as flyers and postcards. In contrast, air fresheners are much more appreciated due to their practical nature. For starters, your target audience can hang them on their car’s mirror to freshen up the interior. But they can also place air fresheners in any room of their home, even in their office.
They Improve Brand Awareness
Thanks to their lightweight design and small size, air fresheners such as GoPromotional’s Deluxe Round Air Freshener can fit into most pockets, wallets or purses. As a result, your recipients can take these delicate reminders of your company’s brand wherever they go. That will increase the chance of other people noticing your company, helping you reach a wider audience.
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They Provide a Unique Form of Advertising
Our sense of smell is powerful and can be used to convince customers to try out your products. And what better way to do that than with the help of custom air fresheners? These personalised car products stimulate both the eyes and the nose, helping evoke memories and emotions. In fact, by using them, you can enhance sales, expand customer relations, and improve brand recognition.
For instance, let’s say that you give away custom air fresheners infused with the smell of lavender, which your recipient hangs up inside their car. Each time they enter the vehicle, they’ll be greeted by the pleasant scent. As time passes, people will associate the smell of lavender with your company. Positive associations like that will increase people’s loyalty and perception of your brand.
Besides the appealing fragrance, air fresheners also offer a visual reminder of your company. That’s because they can be branded with your logo, business name or contact details. So, your potential customers will notice your brand whenever they enter the car or room.
They Can Help You Stand Out
Most brands that rely on promotional campaigns use traditional products like logo mugs, personalised pens, custom T-shirts and branded coasters. While they can be very effective, these items are overdone and can get boring rather quickly. In contrast, air fresheners are more uncommon, meaning that they can make a better first impression and awe your recipients.
They Are Affordable
Air fresheners such as Custom Shaped Car Air Fresheners are some of the most affordable promotional products on the market. As a result, you won’t have to spend thousands of pounds on a marketing campaign involving these reliable products. And, thanks to bulk purchasing options, you can save even more as you increase the size of your order, reducing the cost per unit. So there’s no real reason why you shouldn’t try custom air fresheners, especially when they are so accessible.
They Can Target Specific Audiences
What makes air fresheners so effective is that you can easily target any audience with ease. You can also use them to reach as many people as possible by focusing on vehicle owners, who account for a large percentage of the overall population. Plus, if your business revolves around the automobile business, like selling car accessories, or providing car repairs, you can’t find a more appealing promotional product than air fresheners.
Bringing It All Together
Whether you are looking to draw new customers or say a thank you to your existing ones, custom air fresheners are the way to go. These inexpensive and reliable products can help businesses promote their products, increase their brand awareness and reach a wider audience. So don’t ignore the potential of air fresheners; give them a shot today!
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Contact us at 0800 0148 970 or simply email us today for more info, and browse through our vast collection of promo air fresheners. Some of them might nudge your imagination in the right direction and help you create coasters that your clients and customers will love at first glance. We are waiting for your call!
